If there’s one thing that everyone can agree on about durian it’s the odor. Not only is the odor strong and distinct, it permeates through layers of packaging and lingers interminably. Airlines and public transport authorities in Asia ban durian in the aircrafts, subway trains and buses. Hotels in the region similarly prohibit it in their rooms. To foreigners not familiar with this fruit the odor is so foul that few would attempt to eat it. Durian is the only fruit that the host of Bizarre Foods on the Travel Channel, Andrew Zimmern, simply couldn’t swallow. But to many other people the aroma, which becomes more pronounced as the fruit ripens, is the allure of the fruit. Therein lies the conundrum of durian: the stronger the odor the more desirable the fruit.